03/13/2023

DAVCO Plans Brand Expansion Into Off-Highway Diesel Market

DAVCO-branded Diesel Fuel/Water Separators, Expanded Customer Support Coming to Off Highway in 2023

Las Vegas – (March 14, 2023) – DAVCO Technology, the North American leader in diesel fuel/water separators, is expanding its brand into the North American off-highway market this year by introducing DAVCO-branded diesel fuel/water separators for off-highway as well as strengthening its off-highway customer support, the company announced at a press conference today at CONEXPO-CON/AGG 2023 in Las Vegas.

“DAVCO is committed to providing customers with quality-built performance innovations that are supported by the deep and focused technical expertise of our dedicated field sales team,” said Scott Montesi, president, DAVCO Technology. “With this announcement, we believe our experience in off-highway applications over the last several decades – mostly invisible to customers until now – only stands to benefit customers in those industries in the years to come.”

DAVCO Technologies is owned by Michigan-based Clarience Technologies, a global transportation technology leader and owner of Truck-Lite, ECCO Safety Group, Road Ready telematics, Pressure Systems International, and several other well-known brands serving transportation around the world. 

Expanding Sales Channels, Enhancing Support for Off-Highway Markets
DAVCO is no stranger to the off-highway market. Since 2004, DAVCO has built nearly 300,000 diesel fuel/water separators for off-highway, all sold as private label brands through alternate channels. With today’s announcement, these time-tested products will also be available to customers through DAVCO directly and will carry the DAVCO name. Additionally, the role of the company’s off-highway sales and technical support team is expanding, as sales professionals will now be able to provide customer quotations and orders placed directly through DAVCO. With this move, customers who buy direct from DAVCO should expect sales professionals who apply deep technical knowledge of diesel filtration technology to the unique needs of off-highway customers.

A History of Leadership and Innovation
From when it was founded in 1976, DAVCO has led the way with diesel filtration technology for transportation. It has been the leading name in diesel fuel filtration solutions in the on-highway market for decades, and its technology can be found on more heavy-duty commercial trucks across North America than any other brand.

Over history, DAVCO engineers have been ahead of the industry when it comes to design, and it shows. The company offers a broad line-up for filtration solutions for diesel engines of varying fuel flow rates, giving customers a solution that best fits their application. The company also offers options that might apply to customers in a specific geography, like its fuel heating option – which, for customers in northern climates, helps prevent fuel gelling in the coldest of winters.

Yet, DAVCO’s signature design feature remains the clear cover design of its fuel water separator. First introduced in 2004, it provides a simple way for customers to know when—and when not— to replace the filter element, saving time and money.  In fact, this feature inspired the company’s marketing slogan, Seeing Is BelievingTM, which over the years has become a rallying cry for employees of the company and reinforces its ongoing commitment to data-driven decision making, continuous improvement and customer focus.

About DAVCO

DAVCO is the North American leader in Class 8 heavy-duty diesel-powered truck fuel-heater/water separators and filter systems. In addition to the popular Fuel Pro® line, DAVCO also produces the Diesel Pro® for medium trucks, Sea Pro® for marine applications, Industrial Pro® models for off-road applications. The Shop Pro is a multi-purpose shop floor and service truck tool for priming diesel engines, removing fuel from fuel system components, sweeping diesel fuel tanks and transferring diesel fuel between storage tanks. DAVCO products are designed for tough commercial applications including On and Off-Highway, Industrial, Gen Set, Construction, Military and Marine. 

About Clarience Technologies

Clarience Technologies is a global transportation technology solutions provider serving vehicle manufacturers, aftermarket retailers, commercial fleets and consumers worldwide. Founded in 2020 and based in Southfield, Michigan, the company’s mission is to bring total visibility to transportation by delivering the technologies that keep the world moving forward—made possible by the nearly 3,000 employees who are guided by the company’s CLEAR Principles: Curiosity, Leadership, Enthusiasm, Accountability and Respect. Learn more at clariencetechnologies.com.

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